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Armand Bigle (Character Merchandise)
Inducted 1997
In 1949, when Armand Bigle was asked by Company co-founder Roy O. Disney to accept a commission sales job, opening new territories for Disney in Europe for 30% of the gross, he had to think about it because, after all, it offered no salary.
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"Until a character becomes a personality, it cannot be believed. Without personality, the character may do funny or interesting things, but unless people are able to identify themselves with the character, its actions will seem unreal." |
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This Legend's toe-tapping song "Who's Afraid of the Big Bad Wolf?" featured in Disney's 1933 animated short "Three Little Pigs," raised the spirits of countless Depression-weary audiences who adopted the song as a resilient national anthem of hope. |
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